Social Media Without the Guesswork
Let’s be honest. Managing social media for a healthcare or medtech company is not easy. Deciding what to say, when to post, how to stay compliant, and how to keep everything on brand can quickly become overwhelming. Social media is where people are, and it offers fast, relatively inexpensive reach, which makes it an important channel for most companies. Yet for many teams, maintaining a consistent and effective presence takes more time than they can spare.
Social media works best when it is steady, thoughtful, and aligned with your brand. Still, many teams struggle to maintain momentum. Posting becomes sporadic, content feels rushed, or channels go quiet altogether. Beyond deciding which stories to tell, teams also face the challenge of creating images and graphics that look polished, consistent, and professional. These challenges are exactly why we created the Social Media Management subscription.
Social Media as a Strategic Tool for Marketing and HR
Social media is not just a marketing channel. It is also a powerful ally for HR and employer branding. Through employee spotlights, showcasing company culture, and sharing job openings, social media helps your organization attract talent, build trust, and highlight what makes your company unique. By integrating these elements with marketing content, your social presence becomes a consistent reflection of both your brand and your people.
How the Subscription Works
The Social Media Management subscription is designed to take the guesswork out of social media. We begin with a clear posting approach aligned with your goals, audience, and brand guidelines. From there, we manage ongoing execution so your channels remain active, consistent, and professional.
Our team handles light strategy, content creation, posting, video and photo editing, and performance tracking. We also monitor and respond to direct messages when appropriate, ensuring timely engagement with your audience. A minimum of two posts per week is included, giving your brand a steady presence without pulling time from your internal team.
All content is created with healthcare and medtech requirements in mind. Posts are prepared for your internal review process, and nothing is published without your approval. This ensures your social presence remains compliant while still feeling relevant and human.
Stay Visible Without the Burden
This service allows marketing and HR teams to stay visible and connected without adding operational burden. Whether you are sharing educational content, product updates, event highlights, holiday posts, employee spotlights, or company news, we help you show up consistently while your team focuses on strategy and larger initiatives.
A Real-World Example
One of our clients struggled to maintain a consistent social media presence due to limited internal resources. Posting was irregular, and content often fell to the bottom of the priority list. After moving to the Social Media Management subscription, their channels began publishing twice per week with consistent messaging and visuals.
Engagement improved, response times to direct messages decreased, and the team gained confidence knowing their social channels were being managed reliably and professionally. Today, they have more than 1,000 followers on Instagram and over 15,000 followers on LinkedIn. When they host webinars, promote events, share clinical updates, or announce new products, they can get the message out quickly and consistently. The social media presence has also improved their ability to attract talent and create awareness of job openings, making HR an active participant in the company’s digital footprint.
Founding Member Opportunity
To launch this service, we are offering a Founding Member rate to a limited number of early partners. Founding members receive the same level of care, compliance, and execution, while helping shape how the service continues to evolve. Availability is limited to the first ten subscribers, and details are shared directly.
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If you are looking for a simpler way to manage social media without the daily decisions and distractions, get in touch to see if the Social Media Management subscription is right for your team.